In December, it became known that the Chinese distribution service Didi Chuxing would launch its first expansion abroad in Mexico. According to Reuters (through Engadget), the company launched a website to recruit drivers and passengers in the city of Toluca, and the application, according to reports, will be released later this month.
A spokesman for Didi Chuxing did not tell Reuters the timetable for the launch of the application, but said his operations will start "very soon." The company also launched a couple of advertisements promoting the service in Toluca, which invites drivers to apply. For the service To help attract drivers to sign up, Didi says he will not charge a service fee until June 17, 2018. After that time, the company will charge a service fee of 20 percent.
The arrival of Didi to USA UU It could mean a challenge for his much bigger rival, Uber. Apple invested $ 1 billion in the company in May 2016 (a month later, it raised an additional $ 7 billion), before buying the Chinese unit of Uber for $ 35 billion, closing the company out of the country. There have been other signs that Didi has been watching the international market: he made his application available in English for the first time in 2017, and earlier this year, he bought a controlling stake in 99, a major application of travel quota in Brazil. Uber has faced its own challenges in the last year, which allowed Lyft to overcome its growth in the fourth quarter of 2017, which could be an opportunity for the Chinese company.