Elon Musk has set a new aggressive target for the production of Model 3 and will operate its factory in Fremont, California, 24 hours a day to meet the target, according to an internal email obtained by Jalopnik.
Musk now says that Tesla needs to manufacture 6,000 models per week by the end of June, an increase of the company's previous target of 5,000 per week. The reason for the new objective, he says, is that 5000 Models 3 per week leave the company with "no margin for error" in the manufacturing process and the company's supply chain. "Actual production will move as fast as the less fortunate and less well-executed part of the entire Tesla production / supply chain system," he writes.
To achieve these production numbers, Musk says that Tesla will stop working at Gigafactory today, and tomorrow at Fremont, three to five days. The company will use this time to make a "complete set of updates" that will allow it to reach production rates of 3,000 to 4,000 per week in May.
Tesla will also hire "400 people per week for several weeks" at both the Fremont facility and the Gigafactory in Nevada. The additional bodies will help the company add an extra shift of work for "general assembly, body and paint," which will allow it to produce Model 3 all day. "Please refer to anyone you know who thinks they are with the Tesla bar in search of talent, unity and confidence," says Musk. A spokesman for Tesla declined to comment.
Musk draws a series of hard lines in email for employees, suppliers and contractors
Musk draws a series of hard lines in the sand in the email for his employees, contractors and suppliers. In one section, titled "Precision," he writes that Tesla "will continue until the precision of the construction of Model 3 is a factor of ten better than any other car in the world." I'm not kidding. "If the parts suppliers resist this, he says, Tesla should stay away from them." I understand that this will be considered an irrational request by some, "he writes." Okay, there are many other car companies with very high standards. Lower. They just can not work with Tesla. "
In another section, labeled "Benefit," Musk says the company is restricting company expenses. "I asked Tesla's finance team to analyze all the expenses worldwide, no matter how small they were, and cut everything that does not have a strong value justification," he writes, before comparing the contractors that Tesla uses. for the Russian dolls.
Open contracts create "an incentive to turn mountains of sand into mountains, since they never want to end the money train," he adds. "There is a very wide range of contractor performance, from excellent to worse than a drunken lazy." He says that next week will be the contractors' last chance to "demonstrate excellence" or their contracts will be terminated.
Musk also tells employees to eliminate unnecessary meetings, omit the "chain of command" when it comes to communication, and "choose common sense like [their] guidance" instead of following company rules that seem ridiculous. .
The new objectives and ultimatums distributed today by Musk come at a precarious time for Tesla. The company recently missed its goal of producing 2,500 models 3 per week at the end of the first quarter, an objective that had already been reduced and delayed since the fall. He faces new scrutiny about the safety of the autopilot after a driver recently died using the semi-autonomous function. And this week, Reveal and The Center for Investigative Reporting published an investigation into Tesla's workplace safety practices at its Fremont factory, the third piece of research in the last year, following similar reports from BuzzFeed and The Guardian. .